Papa Joe’s Realistic Marketing Tips

I found a very interesting and informational article by jl scott that I wanted to share with you today, hope you enjoy…

I suspect people are reading ezines less NOT because of spam but because of what the CAN-SPAM Act did to internet marketers. It gives marketers the okay to send unabashed sales letters with no pretense of content.

Then, there’s the advent of the squeeze page. You’re required to join a list to get anything - sometimes including access to a sales page (which couldn’t possibly be more asinine).

Nevertheless, it simply creates more email no one is reading. “REAL” spam is easier to control than all the advertising we receive.

I send separate advertising to newsletter subscribers. After testing, I’ve narrowed it down to about twice per month. I try to provide the very best products and services at reasonable costs as a benefit to our subs.

However, the email causing the problems is that being sent several times every week - and as often as daily. Even sending “freebies” every day is an annoyance to the receiver. Maybe, even “especially,” since that is (usually) nothing more than a come-on to sell something else.

This is causing the over-kill that keeps folks tired of email. It keeps them from reading content they actually asked for because they wanted it - NOT because they were hijacked into it.

We can’t stop the marketers from abusing the right to send ads. Obviously they’re making money, or they wouldn’t do it. Send enough emails and you WILL sell. They play the numbers game.

Is there an answer? Yes! Get OFF lists sending email you don’t want. Unless your sole purpose is to receive yet more advertising from those who use squeeze pages to get you to sign up - unsubscribe! You’re NOT going to get any content.

But, UNSUBSCRIBE properly - no matter WHAT you cancel!

I DO have to wonder why folks bother to subscribe to newsletters and ezines if they aren’t going to bother to read them. Why send email to the junk folder or use those stupid “This is Spam” buttons (for something we subscribed to) when we can just unsubscribe? Is it stupidity or laziness?

If you’re getting on lists because you’re giving up your email address to get free stuff - and you ARE - there’s nothing to stop you from UNSUBSCRIBING if you’re not going to read the senders’ material.

But, DON’T call that material “spam” when you signed up for it! Sooner, or later, there’s going to be some accountability for saying something you subscribed to is spam - and causing the publisher grief.

This article may be republished using the following information.

Copyright © 2007, jl scott
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dr. jl scott is the Founder of the International Council of Online Professionals (iCop™) - and also the publisher of the Internet Marketing Trade Journal.™ Tired of online scams - programs that don’t pay - lack of refunds? Learn who to do business with - and who to avoid on the Internet. Subscribe to iCop’s FREE ezine: http://www.i-Cop.org/trade-journal.htm

1 - Put your name as the author - you then have an “instant” product you can call your own. Even if it is only sitting on your hard drive collecting dust, do this right out of the box when you obtain your PLR’s.

2 - Extract the content - You can extract a chapter, a tip or anything of that nature, and use it in your article, blog or newsletter.

3 - Combine all the content together - For instance, if you have two PLR reports, each of them being 20 pages in length, you can combine both to create a more in-depth report.

4 - Add it as a bonus to your own products - You can use PLR products to compliment your own products. Just be sure to make them unique to you before you offer them.

5 - Create your own 5-7 day minicourse. You create your own eCourse so you have something to offer your subscribers.

6 - Sell master resell rights to the reports - You can get fancy and offer master resell rights to others.

7 - Create your own viral reports - Embed your name and website address throughout the PLR product and let everyone share the report. This will brand your name and bring traffic to your site, because of the exposure.

8 - Increase your bottom-line by using PLR products as a OTO, upsell, downsell or use it to cross-sell your other products.

9 - Make it viral and give it away - Brand it with your name, website and Clickbank affiliate links. Then offer it as a free gift to those who subscribe to your newsletter or blog. You could even make it brandable so everyone who downloads your product could change all the CB affiliate links to theirs and pass it on. But your name and link to your site would still be in place to make it forever viral to you…

10 - Brand your PLR product - Then join one of the many giveaway events on the net as a joint venture partner and use it as your contribution to the event.

Respectfully Yours In Success,
PapaJoe.

There are SO many things to consider when marketing by email. But when executed properly, there is no better media I know of in this day and time.

Because of the numerous sp@m filters in use by the ISP’s you have to be very careful what you type into your messages.

It’s ba_d enough you have to separate the letters a and d in words like the one at the first of this sentence. And the word FREE is a total no no…

But another problem that can keep your email from being delivered are the hyperlinks you include inside you message!

The link you are providing to your readers may be on some or all of the ISP’s “black list”, therefore keeping your email from reaching it’s destination.

If you are going to use a link to someone else’s domain address in your email as a recommendation that your reader visit their site, here is one solution to this potential problem.

Simply go to this site http://www.rulesemporium.com/cgi-bin/uribl.cgi and do a search to see if they are on this ‘black list’ before you include it in your outgoing email broadcast.

Type in the domain name in question, and select ALL RBL then click Check It.

If it shows RED, do not put that domain name in your outgoing email, instead use a redirect link from your domain to theirs.

Don’t have a redirect page?

Not a problem. If you have your own domain and you know how to copy and paste and upload a file to your server, I’ll show you exactly how to do this simple but highly effective method.

You’ll find the code to a basic redirect page you can use here: http://www.papa-joes-best-deals.com/redirect.txt

Just visit that link for the code and complete instructions on how to make this happen!

This method is also an excellent way to send your visitors to an affiliate page without it looking like one of those long drawn out affiliate links…

Now, do keep in mind you can only use this method if you have your own domain. If you don’t, you’ll have to use a redirect service. I am working on getting such a service up and going soon, but for now you will find many others on the Internet.

All in all, if you are mindful of what needs to be done to obtain proper delivery of your emails you will also find this to be a Very useful method of marketing.

My Best to You,
Papa Joe

Take a moment to think about how you would really answer this question. If given enough thought just about any business owner who utilizes the Internet for any purpose will likely find that whether or not they intentionally organized an Internet marketing campaign, they may already be marketing their products and services on the Internet. This article will examine some subtle ways business owners may actually already be marketing their business on the Internet.

Do you have a website for your business?

Business owners who answer yes to this question are already marketing their products or services online just by virtue of the fact that they have a website online. Having a live website means there is the potential for curious Internet users to access your website. You may not be actively promoting your website but you may still find that your website generates interest in your products despite the lack of promotional endeavors; this is a form of passive marketing.

Do you participate in message boards and include a link to your website in your signature?

Again business owners who answer yes to this question are already marketing their website online. Savvy business owners realize the importance of participation in industry related message boards to create an interest in their products and services, establish themselves as knowledgeable about the industry and offer a link to their own website even if it is in the signature line of their posts. However, even business owners who do not realize this may already be inadvertently enjoying the benefits of Internet marketing which result from message board participation just by doing something they enjoy and may be doing as a form of leisure activity.

Do you include keywords which are relevant to your business in the content of your website?

Business owners who answer yes to this question are also already marketing on the Internet by optimizing their website for these keywords. These search engine optimization (SEO) affects the websites whether or not they were even aware of the concept of keyword density and how it can help to SEO a website. Business owners will likely use certain words often depending on the type of products and services they offer just because it is natural and logical to do so. This tendency, however, can result in search engines boosting your website rankings for these particular keywords. The concept of SEO is much more involved and complex than simply using keywords frequently but business owners can gain some benefit just by naturally applying relevant keywords to their website.

Do you solicit feedback from your customers online?

This is yet another example of how business owners may be accidentally marketing their business on the Internet. Most business owners realize the importance of soliciting feedback from customers for business purposes and business owners who offer products online might solicit feedback in the form of online surveys. Although the business owners may be doing this simply for a business purpose the fact that it is done online makes it fall into the category of Internet marketing.

We have already discussed several ways in which business owners may already be marketing online but what about business owners who want to have an increased online presence? Business owners who may already be marketing online accidentally may wish to launch a full scale Internet marketing campaign. The best way to do this is to hire a consultant with experience in Internet marketing to assist you in creating a campaign which is effective for your target audience.

Recommended Resources:

If you really want to know more about Effective Internet Marketing, visit Holly’s Site by Clicking Here Right Now.
If you really want to know more about Effective Affiliate Marketing, visit Eric’s Site by Clicking Here Right Now.

Starting a company would of course require a lot of things, to get straight to the point, you need a capital. To make money requires money as well. But of course, with the versatility the internet offers, there are many ways you could find that could help optimize the potential of your site or business in generating traffic.

While there are ways to jumpstart your traffic flows, many sites don’t have the resources that others have to generate more traffic for your site. Well, you don’t have to spend a cent; all you need is the proper mindset and a lot of eagerness. You also must have the drive and perseverance to do hard work and research to generate more traffic for your site.

How sweet it is to have more traffic for your site without spending a single cent. Now it’s a sure thing that many sites have articles that offer tips and guidelines in how to generate traffic using only free methods. Because it is possible, you don’t need to speed a single cent, it will take you time and hard work, I’m not going to beat around the bush with you. You have better chances by paying for your advertisements, but at least you get a fighting chance with some of these free methods I’m about to tell you about.

Take advantage of online forums and online communities. The great thing about forums and online communities is that you can target a certain group that fits the certain demographic that you are looking for. You can discuss about lots of things about the niche that you represent or offer. Another great advantage is that you know what you are getting into and you will be more prepared.

With online communities and forums you can build a reputation for your company. Show them what you are made of and wow them with your range of expertise about the subject, with that you can build a reputation and build trust with the people in your expertise and knowledge.

You can also make use of newsletters. Provide people with a catalog of your products and interesting and entertaining articles. If you make it really interesting and entertaining, more people will sign up for your newsletter and recommend it to other people. The more people who sign up for your newsletter, the more people there will be that will go to your site increasing your traffic.

Another great idea is trading links with other sites. You don’t have to spend a cent. All you have to do is reach an agreement with another webmaster. When exchanging links, the efforts both sites do will benefit both sites. All traffic that goes to the site could potentially click on the link to your site and visit your site as well. This works well especially when both sites feature the same niche.

Write articles that could pique the attention of people that have interest in your product. Try writing articles that will provide tips and guides to other aficionados. Writing articles that provide good service and knowledge to other people would provide the necessary mileage your traffic flow needs.

Many sites offer free submission and posting of your articles. When people find interest in your articles they have a good chance of following the link by finding out where the article originated. Include a link or a brief description of your company with the article and there’s a great probability that they will go to your site. One such article directory that has Really taken off and is delivering many hits and downloads for it’s authors is our own in house directory OnTopicArticles.com. Feel free to use our growing syndication service to get your name out to the world!

Write good content for your site. Many search engines track down the keywords and keyword phrases that your site uses and how they are used. It is not a requirement that a content should be done by a professional copywriter. You could do your on but you have to make content for your site that is entertaining as well as informational. It should provide certain requirements as well as great quality.

Generally, internet users use search engines to find what they are looking for. Search engines in return use keyword searching in aiding their search results. With the right keywords, you could get high rankings in search engine results without the costs.

All of these methods and more will drive more traffic to your site for free. All it takes is a bit of effort and extended man hours. Learn all you can about the methods depicted here and you will soon have a site with a great traffic flow without the usual costs.

You will also find Many no cost programs to help you get f’ree traffic to your site and much more at PapaJoesWorld.com. If you’re not already a member, go by Papa Joes TODAY while we’re still giving away FREE LIFETIME MEMBERSHIPS!